Sunday, March 23, 2008

Revenge of the experts - Is it crucial to the Health 2.0?

One of the hypes concerning the web 2.0 is the "Wisdom of the crowds" concept.

This concept led to developement of many SU including in the Health 2.0/Medical 2.0 sector.
Many new communitiesand social networks are based on this concept.
In the health sector we reviewed in the past several consumers based communities and it seems that there are more and more of them .
I want to share with you a review I read on newsweek which published several days ago - The revenge of the experts .
The main theme is the importance of the experts knowledge to influence and to balance unauthorized and unreliable content.
In the article you can find some example for new "certified content sites "
like :
Googles version for wikipedia -Knol (here you can find a sample of knol for the term "Insomnia").

I must agree with the thesis and even say that its more crucial in the health sector.
We must be aware of the cons and the dangers of consumers becoming "addicted" to others unprofessional advices without any reliable source who can edit or controll some way the content flow.
No, Im not arguing that social networks are a major forward step in the nature of the web but probably the next step will be finding the gold pathway that will combine the power of the "wisdom of the crowds" with the basic power of the "knowledge of the experts".
In the health/medical sector is essential.


Paul Hamann said...

I would argue the reverse. In his book, The End of Medicine, Andy Kessler states that consumers are about to be shocked by "just how little doctors actually know". For example, Systems and Information theory is new to medicine. Stanford Medical School, for example, still clings to orthodox reductionism. Society never contemplated the scenario where medicine would fall decades behind computer science when it gave doctors the right to self-regulate. That's why health 2.0 is so vital to establishing scientific and democratic scrutiny over medicine. And despite the vast quantifies of claims and outcomes data, the AMA is doing everything it can to prevent the mining of the data to statistically determine which physician practices are supported by evidence. And that's because such evidence in the hands of consumers would replace physician opinions with facts.

uri said...


Thanks for your depth knowledge

I think you are right concerning the concept of : leveraging the health by and through the information system/ technology/highly developed communication.

But now the doctors must have two roles :
1. learning by themselves the safe guards from unreliable and unsafety content - someone must take the "barrier part" .